We’re excited to share that our Creative Director, Ricardo Orts, has joined the teaching team of the Máster en IA Generativa para Creativos at Founderz.

The programme is designed for creative professionals who want to integrate AI into their workflows with intention and creative control. Covering everything from image and video generation to creative direction, workflows, prompting, branding and the legal aspects of AI, the master's combines practical projects with insights from more than 20 industry professionals. The programme is delivered online, in collaboration with Microsoft, and focuses on helping creatives use AI as a powerful tool without losing their strategic and artistic vision.

As part of the Advertising specialization, Ricardo shares the methods and creative processes we use every day at Ulises—showing students how to build scalable AI-powered production workflows while maintaining strong art direction, visual consistency and brand identity.

We’re proud to contribute to the next generation of creative professionals and to help shape the future of AI-driven creativity.

Here you can find a discount on the master being part of our refereal program.

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